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10 May 2021 - 12 May 2021
Virtual, Austria
b2b ("SoftWareDays",21) #future of digital business

Sweden @ b2b Software Days

Innovation has been a cornerstone for Swedish business culture for centuries - the EU places Sweden to the first position in the Innovation Scoreboard. With established global companies such as Ericsson, Volvo, Astra Zeneca and Saab as well as upcoming unicorns like Spotify, Klarna and King, Sweden is continuing to be at the forefront of innovation. This is why this year we are proud to be hosting Sweden as the official Partner Country of B2B Software Days. 

We will dedicate a whole day to Swedish innovation and networking, staging Keynotes from some of the best corporates (on Tuesday 11/05 from 11.00 - 12.30) as well as numerous interesting workshops and panel discussions. Leading companies and participants from business and industry will be ready and available for networking at the B2B sessions. In addition, top Swedish products and solutions in the software business will be highlighted in our marketplace, providing examples of what Sweden is capable of in terms of innovative, digital, sustainable and open contributions along the entire supply chain. If you’re looking to connect with Swedish innovators and their innovations, this is the place to be. Last, the closing ceremony will include a high level discussion on achievements and future challenges of digitalization between the Minister for Energy and Digital Developme in Sweden and the Minister for Digital and Economic Affairs in Austria. 

11 May 2021 - Connecting with Sweden


Workshop Security 

  • Ericsson and Combitech discuss with SBA Research, A1, TU Wien and Vienna Business Agency

Keynotes >>>

  • Daniel Fäldt/Chief Digital Officer @ SAAB: The digital transformation of the industry
  • Alexander Sysoev/Managing Director @ Ericsson Austria: 5G Networks - Lessons learned and the most promising use-cases
  • Carl Aaby/Country Commercial Manager & Claudio Winkler/Country Digital Manager @ IKEA: Future IKEA customer experience driven by sustainability and digitalisation.

The session will be opened by the Ambassador of Sweden in Austria, Mikaela Kumlin Granit.


Workshop: The impact of software in the hardware industry

  • Four corporates from Sweden and Austria (SAAB, AVL, Ericsson, Atlas Copco) discuss the blurring lines between software and hardware, 

The discussion will be complemented by Director General of the Federal Ministry of Digital and Economic Affairs in Austria, Florian Frauscher.


Workshop: The secrets for successful Corporate-Startup Cooperation

  • Karl Eldebo, Startup Collaboration Manager from SAAB discusses with other corporates and startups on how they collaborate with each other.

12 May 2021 - High Level Policy Discussion


Digitalization in Austria and Sweden: Achievements and Future Challenges

How can digitalization make companies more resilient and adapt to an ever-changing world. A panel discussion on the grand finale of the conference with:

Looking for more? 

We are proud to host Swedish enterprises from the all fields of software, smart industry, IoT, robotics and artificial intelligence, which will be available for discussion. Don't miss out the unique opportunities in our agenda and the B2B meetingsto get a chance to meet them!

The partnership is a result of the ongoing Austrian/Swedish Innovation exchange, proudly supported by:

Closed since 12 May 2021
Location virtual
Participants 1610
Meetings 1593
Austria 747
Iran, Islamic Republic Of 210
Germany 117
Spain 95
Greece 85
Italy 83
United Kingdom 82
Ukraine 67
Poland 58
Croatia 57
Türkiye 55
Romania 47
Czech Republic 46
Slovakia 43
Sweden 40
France 39
Bulgaria 28
Belgium 27
Netherlands 26
Hungary 26
Portugal 25
Cyprus 22
United States 20
Lithuania 20
Switzerland 19
India 17
Denmark 17
Ireland 16
Serbia 14
Estonia 13
Bosnia And Herzegovina 10
Israel 9
Malta 8
Nigeria 8
Finland 8
North Macedonia 7
Slovenia 7
Brazil 5
South Korea 5
Russia 5
Latvia 4
United Arab Emirates 4
Singapore 3
Canada 3
Norway 3
South Africa 3
Belarus 3
China 3
Egypt 3
Japan 2
Chile 2
Kenya 2
Taiwan 2
Colombia 2
Malaysia 2
Viet Nam 2
Lebanon 2
Albania 2
Uruguay 2
Pakistan 1
Saudi Arabia 1
Luxembourg 1
Kosovo 1
Tunisia 1
Azerbaijan 1
Argentina 1
Bangladesh 1
Australia 1
Georgia 1
Armenia 1
China (Hong Kong) 1
Indonesia 1
Tanzania, United Republic Of 1
Afghanistan 1
Qatar 1
Costa Rica 1
Syrian Arab Republic 1
Total 2300
Company 1714
University 98
R&D Institution 89
Association/Agency 150
Authority/Government 110
Other 139
Total 2300
Profile views
Before event 90089
After event 14798
Total 104887